Despite the challenges, Peter Schmitz, the Global Director of ProWien, remains optimistic about China’s wine market. Read More
ProWine Shanghai
This year’s ProWine Shanghai brought together 650 exhibitors from 32 countries and regions, with international exhibitors accounting for over 80%. The event also attracted 20,860 visitors. Here's our on the ground report with comments from wineries, importers and visitors. Read More
Despite the prevalence of online shopping in China, traditional retail remains a key outlet for wine sales. According to Metro, 70% of its wine sales come from its physical stores in China. Read More
Despite a prolonged slump in China’s wine market, ProWine Shanghai 2024 is set to open on November 12 with a robust lineup, matching last year’s … Read More
This November, Nyetimber, the trailblazing English sparkling wine producer, is set to shake up the market with its debut at ProWine Shanghai, aiming to challenge the dominance of traditional sparkling wine regions and capture the attention of Chinese wine lovers. Read More
A staggering 27,363 trade visitors attended this year's ProWine Shanghai, indicating an impressive 81.7% growth from the previous edition and the pre-pandemic edition's 20, 640 visitors in 2019. Read More
In this candid interview with Josh Gu, he dives into the metamorphosis of Chinese wine market over the last decade and shares invaluable advice on building lasting relationships. Read More
ProWine Shanghai, the esteemed trade fair, prepares to celebrate a decade of industry influence from November 8th to 10th. Read More
From mainland China's economic hub in Shanghai to southern metropolis Shenzhen and southwestern China's megacity Chengdu, the country will stage a host of long-overdue trade shows. Here are the key ones that should be on your radar. Read More
There will be no ProWine Shanghai this year in face of China's surging Covid cases and lockdowns. Read More