Wine sales in China's affluent Guangdong province now account for just 5% of baijiu sales, according to official data. We spoke with local merchants to find out the key reasons behind this decline. Read More
China
Now with an average of 20% price cuts of this year' Bordeaux En Primeur, will the Chinese wine merhcants, who were largely absent from tasting week take the bite now or bail? Read More
China has officially recognized the protection for two Bourgogne appelllations of Mâcon and Gevrey Chambertin Appellations d'Origine Contrôlée (AOCs), "the first step" in recgonizing all Bourgone appellations, says top Bourgogne wine bodies. Read More
Wine merchants from Bordeaux's biggest export market are opting out of this year's En Primeur campaign. Here's what the merchants have to say. Read More
Although the United States, France, and Italy were the top three countries in total wine consumption, the findings reveal an intriguing detail about American drinking habits. Read More
How do wine merchants harness Douyin's colossal influence to amplify their sales? What specific strategies propel their wines into the carts of millions? The report delves into Douyin's dynamic marketplace to shine a light on how wine brands can leverage the platform for sales. Read More
Counterfeit Bordeaux wines including top labels such as Petrus and Chateau Lafite Rothschild, valued at half a million yuan, have been uncovered by police in Beijing. Read More
Global wine consumption has hit its lowest record ever since 1996 to 221 million hectoliters, down by 2.6% over 2022, as a result of inflation and high production costs, according to OIV. Read More
In a win for popular Australian wine brand Penfolds, the Xiamen Intermediate People’s Court in Fujian Province has ordered two trading companies to pay RMB 1 million (US$145,000) for infringing the trademark of Penfolds. Read More
A 50-year-old Napa winery owned by Qinghai Huzhu Barley Wine Co., Ltd., a publicly traded Chinese company, has been suffering seven straight years of losses, totalling more than RMB 100 million (US$13.8 million), according to the latest financial report released by the parent company. Read More