From left to right: Don St Pierre of ASC Fine Wines; Karl Martin, CEO of Hill Smith Family Estates; Lamberto Frescobaldi, president of Marchesi Frescobaldi; Edouard Moueix, owner of Ets Jean-Pierre Moueix; and Christian Seely, managing director of AXA Millésimes

At ASC's 30th anniversary forum, global wine leaders argued that China's wine crisis runs deeper than weak demand and that the industry's old growth model may no longer work.

At ASC’s 30th anniversary forum, global wine leaders argued that China’s wine crisis runs deeper than weak demand and that the industry’s old growth model may no longer work.

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