About Us

Vino-joy.com is created with the goal to become the most authoritative and trustworthy news website on Asia and China’s wine market. It is the only English news media created to cover the wine market in China and the rest of Asia. Its English website vino-joy.com provides exclusive news and analysis on the region’s dynamic and often complicated wine market. Based in Hong Kong, the media company is run and managed by a group of Chinese wine journalists in Hong Kong and mainland China. The company also publishes wine contents in Chinese through WeChat account ‘悦聊酒VinoJoyNews’ for Chinese language readers. Today, Vino Joy News is regarded by wine professionals as the leading and most trustworthy source on China’s wine industry.

Natalie Wang, Founder and Editor

Natalie Wang

A Hong Kong-based Chinese wine journalist, Natalie Wang was born and raised in Chongqing, China. She obtained her Master’s degree in Journalism at the University of Hong Kong, and honed her journalist skills with International Herald Tribune, Thomson Reuters, and JNA magazine. She has worked in the wine industry since 2015, first with American wine critic James Suckling and later with the drinks business Hong Kong as its managing editor for Asia. In mid-January 2019, Wang has launched her own media platform Vino Joy News, providing the most trustworthy and authoritative content, data and analysis on China’s wine industry. She was voted one of the Top 50 Most Influential Women working in wine and spirits industry by Women in Wine and Spirits Awards (WINWSA) in 2021 and won the Social Media Award. In 2022, she was nominated for 2023 Wine Communicator of the Year by IWSC, the only Chinese born wine journalist to achieve the distinction. She also serves as the only Chinese wine judge for The 67 Pall Mall Global Wine Communicator Awards, which celebrates excellence in wine writing and communications.

Morris Cai, Senior Reporter

Morris Cai

Morris Cai has carved out a niche for himself as a leading journalist and editor, specializing in the wine and spirits sector. His career, now spanning over a dozen years, has seen him dedicate a significant portion of it—ten years—to honing his expertise in this field. Cai’s career in journalism started in 2012 when worked as a reporter and web editor at Entrepreneur Daily, a national newspaper. His ambition and dedication to his craft saw him taking a step further into the food and beverage sector in 2014, when he joined the editorial team of China’s leading food publication New Food magazine, contributing significantly to the Food and Drinks News section as both a reporter and an editor. In 2016, he joined WBO Wine Business Observation, a leading Chinese wine trade media as its lead writer and web editor. In this capacity, Cai independently spearheaded the selection of topics and produced an impressive array of around 200 articles each year, focusing on the nuanced reporting of wine and spirits. His work gave rise to numerous in-depth and widely read articles that have significantly influenced the industry’s discourse. Cai is fluent in English communications, interviews, and skilled at bi-lingual translations, which has supported his long-term involvement in sourcing and translating topics for English websites. His in-depth knowledge of trends and insights within the wine and spirits industries marks him as a respected authority in his field.

Carmen Kang, Social Media Editor

Chinese wine journalist Carmen boasts more than nine years of experiences in China’s wine industry. Before joining Vino Joy News, she worked as senior editor for China’s leading wine media company and fair organizer 萄酒汇 , specializing in feature writings and Chinese social media development.