China and South Africa have signed a framework trade agreement that will grant South African exports, including wine, zero tariffs across all product categories once the deal takes effect. Read More
Morris Cai
Morris Cai has carved out a niche for himself as a leading journalist and editor, specializing in the wine and spirits sector. His career, now spanning over a dozen years, has seen him dedicate a significant portion of it—ten years—to honing his expertise in this field. Cai’s career in journalism started in 2012 when worked as a reporter and web editor at Entrepreneur Daily, a national newspaper. His ambition and dedication to his craft saw him taking a step further into the food and beverage sector in 2014, when he joined the editorial team of China’s leading food publication New Food magazine, contributing significantly to the Food and Drinks News section as both a reporter and an editor. In 2016, he joined WBO Wine Business Observation, a leading Chinese wine trade media as its lead writer and web editor. In this capacity, Cai independently spearheaded the selection of topics and produced an impressive array of around 200 articles each year, focusing on the nuanced reporting of wine and spirits. His work gave rise to numerous in-depth and widely read articles that have significantly influenced the industry’s discourse. Cai is fluent in English communications, interviews, and skilled at bi-lingual translations, which has supported his long-term involvement in sourcing and translating topics for English websites. His in-depth knowledge of trends and insights within the wine and spirits industries marks him as a respected authority in his field.
Weak demand and falling sales of mid- to high-end wines weigh on earnings as China’s largest wine producer, resulting in its worst performance yet on record.
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Sotheby’s said its wine and spirits division generated US$127.5 million in sales in 2025, up nearly 12% from a year earlier and double the level recorded a decade ago. Read More
Interprocom, one of China’s best-known Italian wine operators, has announced that it will join the Ethica Wines Group, marking a new phase in its development. Read More
Lunar New Year is still China’s most important wine sales window—but it is no longer driven by banquets alone. Insights from eight leading importers reveal how personal consumption, lighter styles and brand concentration are reshaping festive demand. Read More
Hong Kong’s wine imports showed early signs of stabilisation in 2025, with import value edging higher after three consecutive years of decline, though still well below 2021's peak. Read More
A baijiu distributor in northern China says he was beaten and left hospitalised after confronting a state-owned liquor boss over an unpaid bill worth about US$110,000. Read More
VATS Liquor, China’s first A-share–listed liquor distributor, said it expects to post its first full-year loss as falling alcohol prices and inventory write-downs weigh on earnings. Read More
China is slashing whisky tariff down to 5%, which is expected to generate £250 million in economic benefits for the UK over the next five years. Read More