No. 4 – Member’s Mark Bordeaux Supérieur Organic (France)
- Retail Price: RMB 88
- Region: Bordeaux
- ABV: 12.5%
- Customer Reviews: 10,000+
The popularity of organic wines at Sam’s Club reflects a broader trend among Chinese consumers who associate organic products with safety and purity.
However, EU organic certifications are not recognized in China, meaning imported wines must also secure China’s organic certification to be marketed as such. Sam’s Club collaborated with a Bordeaux winery that meets both standards, ensuring its wine can be marketed as organic within China.
This Bordeaux Supérieur has even held the No. 1 monthly sales position among red wines at Sam’s Club. At one point, due to overwhelming demand, Sam’s imposed a two-bottle purchase limit per account, yet the wine still sold out across China. With over 10,000 reviews, it remains a top consumer favorite.
Priced at just RMB 88, this wine offers remarkable value for money. In China’s traditional wholesale market, Bordeaux Supérieur wines of similar quality often sell for over RMB 100, sometimes even exceeding RMB 200.
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