Why is China’s biggest snack brand suddenly pouring into booze? It’s not about your average drinks—think low-alcohol wines, fruit blends, and craft beer aimed squarely at Gen Z. Read More
Chilean wine
One of the country’s biggest wine groups, VSPT Wine Group, is defying the odds with a bold bet on premiumisation in China with the launch of Prelusion. Read More
The UK has surpassed China as the largest export market for Chilean wine in the first quarter of this year. Read More
In the interview, the CEO shares why instant retail is “a new highlight in the wine distribution evolution in China" and how ASC strategically pivoted to engage the next generation of wine consumers. Read More
Following Australia’s setback in China market, Chile's anticipated market expansion was underwhelming. Here's why. Read More
Leading Chilean wine brand 1865 is ramping up its strategic expansion in China with the appointment of two regional distributors, following its unprecedented success in South Korea. Read More
Chile's VIK Winery has taken a pioneering step in the country's wine industry by launching its first NFT (Non-Fungible Token) wine. Read More
In our interview, Andrea Calderón highlighted 1865 Wines' diverse ranges. With a strong foothold in over 80 countries, the brand shines in Asia, notably South Korea, and is expanding rapidly in China. Read More
As the world realizes the need of care for the planet after the COVID-19 pandemic, group of certified organic wine producers to promote sustainability in the Chilean wine industry. Read More
ASC Fine Wines, China’s renowned fine wine importer and distributor, has inked an exclusive partnership with one of Chile’s most celebrated wine brands, Viña Santa Helena, to its expanding portfolio for the Hong Kong and Macau market. Read More