In Asia, China and Japan remained among the world’s top 20 wine-consuming countries. However, China posted the steepest decline, with consumption dropping by 19%. Read More
wine consumption
Sam's Club is argulably the most successful wine retailer in China right now, and here are the top selling reds and whites. Read More
With the wine education market under pressure, WSET and its partners are navigating a tougher, more competitive landscape—one where prestige alone is no longer enough to drive enrollment. Read More
In Zengcheng, a small town known for lychees and denim, one entrepreneur’s 16-year journey with wine reveals a story of grit, reinvention, and quiet resilience.
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South Korea’s wine imports continued to decline in 2024, with data showing a 9.63% drop in value during the first 11 months of the year. Read More
Can Gen Z break free from China’s deeply rooted drinking culture, where toasting is a test of respect and ambition? With clever strategies and bold defiance, they’re challenging traditions that many find outdated and oppressive. Read More
According to a report published by the International Organisation of Vine and Wine (OIV) on November 29, wine consumption in Europe—the primary market for wine—has plunged to its lowest level since 1951. Read More
Low-cost wines are gaining ground in South Korea as price-conscious consumers turn to directly sourced bottles priced under 10,000 won (US$7.06). Read More
In this indepth interview with Dan Siebers, co-partner at Wajiu China,he reveals the highs and lows of the country's wine market—from its boom-and-bust cycles to the rise of hyper-fragmentation. With decades of experience, Siebers offers sharp insights into why wineries struggle, the cultural quirks driving volatility, and his unconventional advice of adopting "open marriage" strategy to thrive in Chinese wine market. Read More
China’s application for membership in the International Organisation of Vine and Wine (OIV) was formally accepted on Nov. 14, 2024, marking a significant milestone in the country’s engagement with the global wine and viticulture community. Read More