Nearly 44% of Moutai’s revenue now comes through iMoutai, even as profit declines and distributors report sluggish demand for Feitian. Read More
China
Only two of the nine markets tracked by Vino Joy News saw both import volume and value fall in the first half of 2026, highlighting pockets of resilience across Asia.
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Grace Wine reported revenue of RMB 15.86 million (US$2.34million) for the first half of 2026, down 15.4% year on year. Its loss for the period narrowed only marginally to RMB 2.90million (US$427,000), from RMB 2.90 million (US$428,000) a year earlier. Read More
China has added another Master of Wine, with Shenzhen-based Weiran Liu becoming the fourth Chinese national to earn one of the industry’s most demanding qualifications. Read More
Julien Boulard becomes one of only six people to hold both the Master of Wine and Master Sommelier titles, while Derek Li makes history as Hong Kong’s first homegrown Master Sommelier. Read More
The Australian wine group cut customer inventories in China by 200,000 cases, but distributors offered a more cautious assessment of underlying demand.
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The Australian wine giant is cutting production, idling vineyards and considering asset sales in America but a 40% surge in Penfolds’ China sales helped push underlying earnings above guidance. Read More
As demand shrinks and deflation spreads, the brands that win the next decade in China won't be the ones that shipped the most during the downturn; they'll be the ones that protected pricing, chose the right partners and refused to chase volume for its own sake, argues Don St Pierre Jr. Read More
The Bordeaux-based Chinese critic Alexandre Ma is challenging old hierarchies, questioning en primeur and bringing Eastern sensory memory into the conversation. Read More
New Zealand wine imports are surging, but bottles selling for as little as RMB 39.90 are raising questions about margins, quality and Marlborough’s premium image. Read More