What wines are Chinese consumers actually drinking today? To find out, Vino Joy News compiled a ranking of the 10 most popular wines sold on Jiu Xiao Er (酒小儿), China’s leading instant alcohol delivery platform. Read More
Instant retail
More consumers are sidelining wine lists, and opting for BYOB and wine delivery to
"buy outside and drink inside." What can the industry do to recapture wine drinkers to grow on-trade wine sales? Read More
China’s next big wine opportunity may not be found in luxury hotels or fine dining restaurants, but in the scroll of a hungry, wine-curious consumer’s smartphone through instant retail. Read More
COFCO Wine and Wine, the state-owned wine importing company, is foraying into China's booming instant retail for wine. Read More
As romance went digital, wine became an unexpected star on instant retail channel, and revelers are not going for traditional reds. Read More