What has prompted Wuliangye, China's second largest liquor brand to blacklist 46 online sellers including Meituan, Taobao, Douyin and JD.com? Read More
Morris Cai
Morris Cai has carved out a niche for himself as a leading journalist and editor, specializing in the wine and spirits sector. His career, now spanning over a dozen years, has seen him dedicate a significant portion of it—ten years—to honing his expertise in this field. Cai’s career in journalism started in 2012 when worked as a reporter and web editor at Entrepreneur Daily, a national newspaper. His ambition and dedication to his craft saw him taking a step further into the food and beverage sector in 2014, when he joined the editorial team of China’s leading food publication New Food magazine, contributing significantly to the Food and Drinks News section as both a reporter and an editor. In 2016, he joined WBO Wine Business Observation, a leading Chinese wine trade media as its lead writer and web editor. In this capacity, Cai independently spearheaded the selection of topics and produced an impressive array of around 200 articles each year, focusing on the nuanced reporting of wine and spirits. His work gave rise to numerous in-depth and widely read articles that have significantly influenced the industry’s discourse. Cai is fluent in English communications, interviews, and skilled at bi-lingual translations, which has supported his long-term involvement in sourcing and translating topics for English websites. His in-depth knowledge of trends and insights within the wine and spirits industries marks him as a respected authority in his field.
Australian winery Auswan Creek and French wine producer Bel Eden are joining forces in China through a strategic merger of their domestic distribution channels — a rare show of expansion in an otherwise sluggish market. Read More
The turnout lifted the spirits of some exhibitors but left others wondering whether the sudden surge of activity signalled a genuine rebound — or merely a brief flicker of optimism in a sluggish market. Read More
Wine25Plus has generated ₩500 million (US$365,000) in sales within just seven months of launching its “Négociant Direct” programme. Read More
Several investment banks have downgraded their target prices for TWE following the news of its withdrawl of profit guideline. Read More
The regulator found that PwC failed to obtain “sufficient appropriate audit evidence” to verify Dynasty’s reported revenues for fiscal years 2010 and 2011, yet still issued an unqualified audit opinion. Read More
Vino Joy News uncovers the identity behind California’s latest wine world intrigue — and why a biotech magnate is swapping peptides for Pinot in Napa and Sonoma. Read More
Leveraging its algorithmic distribution and content ecosystem, Douyin has flipped the old model of “people looking for products” into one where “products find people.” Read More
In an era of instant retail, where speed sells and convenience reigns. But behind the glowing growth numbers, many distributors say they’re running faster just to stand still. Read More
China’s most traditional spirit is going abroad — but not quite the way it seems. New trade data shows millions worth of baijiu are being exported, then re-imported back home. Hong Kong is snapping up top-shelf bottles, South Korea is awash with cheap liquor, and the industry’s “globalization” push might just be one giant loop. Read More
