A tiny bistro inside a Guangzhou AEON is drawing crowds with ultra-cheap glass pours — reshaping wine habits and redefining what an entry-level wine experience can be.
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Morris Cai
Morris Cai has carved out a niche for himself as a leading journalist and editor, specializing in the wine and spirits sector. His career, now spanning over a dozen years, has seen him dedicate a significant portion of it—ten years—to honing his expertise in this field. Cai’s career in journalism started in 2012 when worked as a reporter and web editor at Entrepreneur Daily, a national newspaper. His ambition and dedication to his craft saw him taking a step further into the food and beverage sector in 2014, when he joined the editorial team of China’s leading food publication New Food magazine, contributing significantly to the Food and Drinks News section as both a reporter and an editor. In 2016, he joined WBO Wine Business Observation, a leading Chinese wine trade media as its lead writer and web editor. In this capacity, Cai independently spearheaded the selection of topics and produced an impressive array of around 200 articles each year, focusing on the nuanced reporting of wine and spirits. His work gave rise to numerous in-depth and widely read articles that have significantly influenced the industry’s discourse. Cai is fluent in English communications, interviews, and skilled at bi-lingual translations, which has supported his long-term involvement in sourcing and translating topics for English websites. His in-depth knowledge of trends and insights within the wine and spirits industries marks him as a respected authority in his field.
At the 2025 IWSC, a rosé from New Zealand tied with a Provence rosé for the highest score in the category, earning one of the competition’s most prestigious distinctions. Read More
As global volumes fell 9.2% in 2024, Champagne Lenoble CEO Guillaume Truchot says the softer market is proving favourable for smaller, terroir-driven houses focused on quality rather than scale. Read More
Treasury Wine Estates’ shares fell to their lowest level in a decade last week after the company announced a A$687 million write-down on its U.S. operations. Read More
Saudi Arabia is easing one of its strictest social controls by allowing high-income non-Muslims to buy alcohol in designated stores, part of the kingdom’s broader push to open its economy and reshape long-standing religious restrictions. Read More
China has granted formal geographical indication (GI) protection to 70 Bourgogne wine appellations, extending legal safeguards from prestigious Grand Crus such as Montrachet to village-level names including Pommard and Côte de Nuits-Villages. Read More
To understand what is really happening in China and across Asia, Vino Joy News sat down with François-Xavier Maroteaux of Château Branaire-Ducru, who became president of the Union des Grands Crus de Bordeaux (UGCB) in February. Read More
E-Mart’s wine festival sales return to 2022 peak levels while national import trends show rising volumes and falling average prices. Read More
Asia’s flagship wine competition, the 2025 Cathay Global Wine & Spirits Awards Asia (GWSAA), announced its winners, offering a snapshot of both the enduring strength of traditional wine regions and the rapid rise of new Asian contenders. Read More
Fliggy, Alibaba Group’s travel-services platform, has signed an agreement with the Bordeaux Chamber of Commerce and Industry and the Great Wine Capitals Global Network to develop a series of winery travel experiences aimed at Chinese tourists. Read More