Wine Paris, the three-day trade fair, drew 52,622 visitors from 150 countries from Feb. 10-12, setting a new record for attendance despite at a time when the wine and spirits industry grapples with geopolitical uncertainty, declining consumption, and environmental challenges.
The event, organized by Vinexposium, hosted more than 4,600 exhibitors from 50 producer countries, reflecting a growing international presence. The rise in both exhibitor and visitor numbers will undoubtedly add pressure on Europe’s more traditional Prowein Düsseldorf, set to open next month, as producers increasingly choose between the two major trade shows.
The opening ceremony on Feb. 10 featured speeches from three French ministers: the Minister for Agriculture and Food Sovereignty, the Minister Delegate for Foreign Trade, and the Minister Delegate for Tourism. The fair also welcomed former ministers, members of Parliament, senators, and over 30 official foreign delegations, including ambassadors and ministers of state.
France remained the dominant exhibitor, spanning three floors, but the international footprint at Wine Paris saw a marked expansion. The 2025 edition has already recorded an 80% increase in floor space allocated to international exhibitors compared with 2024, with three entire halls reserved for them.
With 54 exhibiting countries, 116 international pavilions (including eight new participants), and 45% of visitors from 154 countries, Wine Paris 2025 has cemented itself as a key global event for the wine and spirits trade.
Vinexposium reported a 35% increase in attendance from major buyers in key markets, with its networking service doubling online connections between producers and buyers.
Rebecca Ohayon, a buyer for Majestic Wine in the United Kingdom, praised the event’s growing appeal. “I’ve been coming to Vinexposium events for over 10 years. The exhibition keeps expanding, and the groundwork they’ve accomplished is incredible,” she said. “It’s becoming a ‘one-stop show,’ which is ideal. The atmosphere is magical—this is Paris, an appealing city, and many buyers agree that the finest restaurants are here. I’m already looking forward to next year.”
French attendance also grew 7%, with participation from all French wine regions, independent winegrowers, cooperatives, trading companies, and major brands.
Looking Ahead
“In times of uncertainty and economic crisis, isolationism is not an option,” said Vinexposium CEO Rodolphe Lameyse. “By combining strengths, fostering innovation, and promoting engagement across industry and political spheres, we can implement solutions. Over the years, Wine Paris has established itself as a vital source of influence. More than ever, the 2025 exhibition plays a crucial role for national and international stakeholders in the wine and spirits industry.”
Vinexposium continues its global expansion with a 2025 events calendar spanning multiple continents, including:
- Vinexpo America (May 7-8, Miami)
- Vinexpo Asia (May 27-29, Singapore)
- Vinexpo India (Oct. 11-12, Mumbai)
- World Bulk Wine Exhibition (Nov. 24-25, Amsterdam)
By expanding its international footprint, Vinexposium aims to facilitate the global development of its partners and support them in navigating an evolving industry landscape.
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