International science helped Canaan find its terroir and earn global recognition. Now the Hebei estate is turning to tourism, education and jazz to tackle a harder challenge: creating China’s next generation of wine drinkers. Read More
wine tourism
Fliggy, Alibaba Group’s travel-services platform, has signed an agreement with the Bordeaux Chamber of Commerce and Industry and the Great Wine Capitals Global Network to develop a series of winery travel experiences aimed at Chinese tourists. Read More
Chinese visitors delivered the highest per-capita spending in Australia’s wine tourism sector in 2024, averaging A$12,568 each—well above other markets. Read More
Château Mercian, the historic Japanese winery with 145 years of history, has unveiled exclusive English guided tours at its Katsunuma and Mariko wineries for tourists and wine lovers, as millions of tourists return to Japan. Read More
