South Korea’s soju makers are introducing smaller formats and alcohol-free products as they try to reconnect with millennials and Gen Z consumers, who are increasingly turning away from traditional drinking culture. Read More
Lotte Chilsung Beverage
South Korea’s wine imports continued to decline in 2024, with data showing a 9.63% drop in value during the first 11 months of the year. Read More
Korea’s wine market continues to contract in the first half of the year, as the country’s leading importers including Nara Cellar and Lotte are reporting profit loss - more than 240% in one case. Read More