Start-ups, boutique wineries and even Moutai are experimenting with LoNo wines as shifting drinking habits open a new niche in China’s struggling wine market.Our interviews with producers and entrepreneurs suggest the category may be gaining traction as new drinking occasions emerge. Read More
Lingering Clouds
In China, the world’s most ancient beverage is finding new life in an unexpected place — the wine glass. Wineries, brewers, and even retail giants are blending tea and alcohol, hoping to brew a new path to young consumers’ hearts — and wallets. Read More