We spoke with some of China’s biggest en primeur buyers about the 2024 Bordeaux campaign—and despite the deepest price cuts in a decade, reactions are anything but unanimous. Read More
En Primeur campaign
Cult Wines has robustly denied allegations of cancelling Bordeaux En Primeur wine orders worth €20 million. The allegations, initially reported by a Chinese media outlet, has caused a huge stir among the wine trade in China, Bordeaux's largest export market. Read More
