Morris Cai

Beer

Headline figures appear strong, but beneath the month-long sales blitz, the real story of the drinks sector is more nuanced. Drawing on public data and platform releases, Vino Joy News reviews what this year’s Singles Day reveals about China’s alcohol business. Read More
In China, the world’s most ancient beverage is finding new life in an unexpected place — the wine glass. Wineries, brewers, and even retail giants are blending tea and alcohol, hoping to brew a new path to young consumers’ hearts — and wallets. Read More