Unlike their Western counterparts, who often view wine as outdated, many young Chinese see it as a trendy and aspirational drink, making them a prime target for brands. Read More
China
With the wine education market under pressure, WSET and its partners are navigating a tougher, more competitive landscape—one where prestige alone is no longer enough to drive enrollment. Read More
China’s imported spirits market experienced a sharp downturn in 2024, with brandy and whiskey imports plummeting under the weight of high inventory levels and waning demand. Read More
Authorities in Zhuhai, Guangdong have uncovered a massive wine and spirits smuggling operation, with over 1 million bottles seized. Read More
Exports of Ningxia wine surged 125% in 2024 despite a global economic downturn that weakened wine sales, former Hong Kong Chief Executive Leung Chun-ying said … Read More
Despite a challenging economic climate and cautious capital markets, investors are betting big on China’s instant alcohol retail boom. Read More
Spain’s Rioja wine exports grew 4.42% in 2024, buoyed by strong demand in the United Kingdom and United States, even as the global wine market continued to contract. Read More
COFCO Wine and Wine, the state-owned wine importing company, is foraying into China's booming instant retail for wine. Read More
As romance went digital, wine became an unexpected star on instant retail channel, and revelers are not going for traditional reds. Read More
Bordeaux’s wine production fell to its lowest level in more than three decades in 2024, driven by climate challenges, declining global demand, and strategic supply cuts by winemakers. Read More