Headline figures appear strong, but beneath the month-long sales blitz, the real story of the drinks sector is more nuanced. Drawing on public data and platform releases, Vino Joy News reviews what this year’s Singles Day reveals about China’s alcohol business. Read More
Singles Day
Here are the top 10 wine shops on Alibaba's Tmall and Taobao during this year's Singles Day promotion based on sales figures obtained by Vino Joy News. Read More
China's leading e-commerce JD.com has unveiled the most wine-loving province in China during the country's biggest online shopping festival on November 11. Read More