Burgundy in the Livestream: How Niche Fine Wines Found Their Stage 3 min read Burgundy China Market analysis Wine Burgundy China Market analysis Wine Burgundy in the Livestream: How Niche Fine Wines Found Their Stage Morris Cai 2025-09-17 Guangzhou Bacchus Fazhuang, founded in 2016, has become mainland China’s largest importer of wines from the Hospices de Beaune. Its unlikely engine of growth: livestreaming on Douyin, Xiaohongshu, and WeChat video. Read More
