The goal for the nation-wide promotion tour is to empower wine trade to gain more resources to communicate and promote wines in China. Read More
China
With coronavirus brutalizing China’s wine sales in the first few months of the year, much-anticipated recovery to pre-Covid level will likely arrive in the last quarter of the year, according to sommeliers and importers interviewed for the article. Read More
A wine merchant in Central China’s Jiangxi province has been sentenced to one year in jail for selling fake Penfolds, the popular wine brand that has become a household name in China. Read More
Some of China's top wineries today including Silver Heights, LVMH's Ao Yun, Grace Vineyard and Puchang Vineyard will answer to that question on July 7. Read More
For this week, here are the headlines making buzz in China's wine market: fake Bordeaux wines in Shanghai, Beijing's fresh outbreak and key personnel changes in China's wine trade. Read More
Here are your essential readings on China's wine market this week: Chinese president Xi Jinping made a rare visit to Chinese wine region Ningxia last week, while Beijing is pushing to build Hainan as a free trade port like Hong Kong. Read More
A campaign that urges Chinese to drink Chinese wine is under way. With imported wines plunging and growing nationalist sentiment, is China turning its back on imported wines? Read More
China has introduced a homegrown wine rating system that has now being adopted by the country’s leading e-commerce giant JD.com for its more than 300 million online consumers, posing as an alternative to rival established international wine rating systems used by wine critics such as Jancis Robinson or James Suckling. Read More
Moët Hennessy Diageo China has taken over distribution for the popular Bordeaux wine, Mouton Cadet, owned by Baron Philippe de Rothschild for the mainland China market, the company has announced. Read More
Residents in China's southern metropolis Shenzhen certainly had a boozy month of May. The city has given out RMB 50 million (US$7 million) worth of drinks voucher to local residents in an effort to boost alcohol sales amid pandemic. Read More
