As alcohol-free wine rapidly gains ground in China, regulators are stepping in to bring order to a fast-expanding but loosely defined category in the Asia-Pacific’s largest market for alcohol-free wine. Read More
China
As China’s baijiu market becomes increasingly competitive and growth slows, producers are being pushed to look beyond their home turf. “Going global” has shifted from ambition to necessity. Read More
Chinese authorities have dismantled a major counterfeit baijiu operation that sold fake “vintage” versions of top brands through livestreaming platforms, with the case valued at about 260 million yuan (US$36 million). Read More
Changyu Pioneer Wine Company saw its net profit collapse 76% in 2025, tumbling to just RMB 71 million ($9.9 million), the lowest since it went public more than 20 years ago. Read More
Shares of Treasury Wine Estates rose sharply after the company reported strong sales momentum in key markets, led by China, and unveiled a major organisational overhaul. Read More
While traditional heavyweights struggle with slowing demand and mounting channel pressure, Georgian wine is moving in the opposite direction, posting two consecutive years of growth in both volume and value. Read More
Pernod Ricard has replaced its China leadership with two senior executives on temporary assignments, as the French spirits group grapples with a sharp downturn in the market. Read More
Waima Alcohol Delivery, the on-demand alcohol retail platform backed by Meituan, has surpassed 2,400 operating front warehouses nationwide, underscoring the rapid expansion of China’s instant retail model. Read More
As Chengdu’s wine bar boom fades, sommelier Yang Hang is among the few still standing. But behind the survival of his once “must-visit” venue lies a harsher reality — shrinking demand, thinner margins, and a business model where food, not wine, now drives the bottom line.
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Selling wine in China’s restaurant sector often requires unlearning what works in the West, says one of the country’s leading wine importers in Shanghai.
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